Shift of Power to the Consumer
I am 4 pages into writing a new eBook. We’re working on an accompanying InfoGraphic as well. Stay tuned. I’m having a blast writing it. In some of my research, I came across what I think is one of the best statements of the tectonic shift away from Outbound and toward Inbound Marketing that I […]
5 Reasons to Use WordPress for Business Websites
At ITD Interactive, the main thing that makes us different from other web companies is that our single focus is helping our customers grow their businesses online. Yes, we build websites, but having a great-looking website is NOT the goal. Having a great-looking website is just expected. The actual goal of any website design or […]
5 of the Best WordPress Plugins We Can’t Live Without
We have a pretty short list of favorites that we feel are the best WordPress plugins around. As a successful web marketing company, we have tested and tried just about everything that is out there and have based our list on items that we feel not only are fantastic plugins – but that offer the […]
What is Content Marketing – A Crash Course for the Small Business Owner
You have heard the phrase and are wondering, what is “content marketing”? New buzzwords come quickly, and marketing has more than most. One of the newest is “Content Marketing.” But what is content marketing and what does it mean to you? Content marketing is a new concept in marketing that uses content to attract potential […]
Small Business SEO Part 3: Finding the Right Keywords
In Small Business SEO Part 2, we outlined some easy ways to make sure your website shows up in local search results. If you missed this, you can find it here. SEO, in general, is all about making sure that when someone types in a keyword or keyphrase in google, your website is included in […]
Small Business SEO Part 2: Increase Local Visibility
In Small Business SEO Part 1, we discussed how to make sure your website is equipped and ready to be utilized to generate traffic for your business. If you missed this post, you can find it here. We will also be talking through some Search Engine Optimization (SEO) terms in this post. If you are […]
Small Business SEO Part 1: Getting Your Website In Order
Welcome to Small Business SEO Part 1. Before we start, we have to make sure that you at least have a current business website or at the very least, some sort of web presence. If not – that is the very first step. There is countless research showing the continued decline of yellow page usage, […]
How To Blog – A Beginners Guide to Blogging
Why write a guide on How to Blog? Simple. We help companies use their websites to MAKE MONEY. To make money with a website, you need traffic. You can either buy traffic through PPC / Adwords campaigns, or you can attract traffic with high quality content.
How Much Should I Spend on my Yellow Pages Advertising
There are many ways to answer this question, and to be truthful – this IS a trick question. The short answer is you shouldn’t spend anything on yellow pages. They are dying out. The realistic answer is, you should gradually diminish the amount you spend on yellow pages while re-routing that budget to online marketing […]
Get Backlinks – 10 Great Ways to Boost Your Inbound Traffic
Here are 10 great tips to give your inbound linking strategy a kick. For all the hard work we do making sure our pages are optimized for this keyword or that keyphrase, the truth is that without a strong network of quality backlinks, we might still never make it to our desired positions in the […]