ITD Interactive: Web Design, SEO, Inbound Marketing & Strategy

Welcome to ITD Interactive, providers of online marketing strategies to businesses who wish to grow their websites into a steady stream of sales and lead generation.  Our number one goal is to help our customers grow their businesses online, utilizing their website, search engine optimization, inbound marketing and social media strategies.

The Changing Face of Marketing

In the past – the companies with the largest budgets had the bigest advantage from a marketing standpoint.  They could afford the big television campaigns, display ads and other bombardments of our senses through various forms of media.  Today – consumers are selective.  We have tivo’s, DVRs, netflix, and a hols of other on-demand content sources that allow us to bypass commercials.  Today, the companies that have the best content will get our attention and likely, our business as well.

We are a Responsive, Nimble Marketing Agency

The first thing we make sure our clients understand is that people ARE actively searching the internet, every single day, for the very thing that they do or sell.  Customers are out there – we need only make sure that the customer can find our client’s site.  Our methodology for helping our clients grow is simple:

  1. Make sure they have a fantastic looking, but more importantly, properly functioning website.  Having a website for our client’s prospective clients to find is of paramount importance.  The site needs to be attractive and functional and deliver a great first impression.
  2. Make sure the website is designed for conversion.  A great looking website is a start, but a good website should lead visitors into filling out contact forms, subscribing for information, downloading white papers, etc.
  3. Help our clients create compelling offers.  An offer could be a sale or promotion, or a downloadable item such as a report or white paper.  An offer could be a form to fill out in order to receive something free.  We make sure our clients websites incorporate calls to action that compel the visitor to act.
  4. Help turn converted visitors into customers.  Once a visitor has filled out a form or downloaded a white paper, we must nurture that lead into a paying customer.  We help our clients through this process which involves everything from tradition contact methods to automated email campaigns.